REPUBLIKA.CO.ID, SAMARINDA -- The Quran Tilawatil Musabaqah (MTQ) held at GOR Kadrie Oening, Samarinda City is not only an event for the Quran leisure race, but also able to stimulate the creative economy of East Kalimantan (Kaltim) people.
Director of Islamic Religious Enlightenment of the Ministry of Religious Affairs Ahmad Zayadi said the holding of the National MTQ has had a broad positive impact, including on the MSME sector, culinary, and other creative products.
Therefore, according to him, events such as MTQ not only have a spiritual impact, but also help the host community gain sustainable economic benefits.
“This National MTQ shows that religious events can be a force to awaken a new economy for local communities,” said the Chairman of the 30th National MTQ Implementing Committee in a press release received by Republika.co.id on Wednesday (11/92024).
Not only that, Zayadi said, the National MTQ is also an event for other provinces to showcase their superior products through the more than 30 booths provided. He explained that the event was an ideal place to introduce local products to a wider public.
“Through MTQ, we can see how local products from different provinces are able to compete and gain national attention,” he said.
The event, which takes place September 8-15, also presents the Halal Food Expo and Exhibition featuring more than 200 booths, 70 halal culinary booths, as well as 30 excellent products from various regions in Indonesia.
According to Zayadi, the National MTQ event is not only the largest religious competition in Indonesia, but also an important momentum to move the economy of the region that hosts the MTQ.
“We see MTQ's strategic role in improving the local economic sector, especially in East Kalimantan. In addition to being a Quran shayar, this MTQ is a platform for people to promote and develop the excellent products of their region,” said Zayadi
He expressed deep appreciation to the people of Kaltim who have supported the holding of the National MTQ this time very well. He hopes that the creative economy movement created during the MTQ can continue to grow even after the event ends.
“This MTQ is just the beginning, hopefully the collaboration between MSMEs, the government, and the public will continue to be established so that East Kalimantan's creative economy can grow faster,” Zayadi said.
MSME Participant Raup Doubled Profit
One of the SMEs from Samarinda who felt the economic impact of this 30th MTQ event is Fadliyah Alaydrus (46). The owner of this Maryam bakery business with the brand “Acil Ipad” claimed to have made a profit of up to Rp 2 million after the opening of the Expo International Art Exhibition and Halal Food held in conjunction with the event.
Fadliyah daily prepares milk bread dough weighing three kilograms and produces nine packages of maryam bread with daily turnover ranging from IDR 300-500 thousand. By the time MTQ took place, his business income had skyrocketed.
“Before there was MTQ, in a day I only made a profit of about Rp 300-500 thousand, but after the opening of the Expo yesterday, my profit could reach Rp 2 million per day,” he said.
The seller of Kaltim's typical souvenirs, Wahyudi (28), also felt similar. In fact, he managed to earn a turnover of Rp 5 million in a day. The owner of the store “Aci Baru” admitted to feeling the economic impact of the prestigious MTQ National title.
At the MTQ site, Wahyudi sells various local handicrafts, from beads, anjat, ulap doyo, Samarinda sarung, batik, mandau, chopsticks, bags, to bracelets typical of East Kalimantan. The cash profit obtained can reach Rp 3 million, while from QRIS transactions it can reach Rp 1-2 million.
“Since the 6th of yesterday, before the Expo opened on the 8th, in a day I was able to earn sales of about Rp 5 million,” Wahyudi said.
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