REPUBLIKA.CO.ID, JAKARTA -- Gibran Rakabuming, known as a staunch supporter of local products, recently affirmed his strong support for Micro, Small and Medium Enterprises (MSMEs) in Indonesia. Through his various initiatives, Gibran not only focuses on the promotion of SMEs, but also plays an active role in helping capacity development and expanding market access for MSMEs. This commitment is evident from his various unique moments at some of the events attended by him.
One of his moments could look new when he visited Kebumen, Central Java on January 24, 2024. Gibran's presence at the event attracted attention not only because of his support on sustainable development, but also because of his commitment to local products.
In a post on his official Instagram account (@Gibran_Rakabuming), Gibran was seen wearing a variety of local products, from PALA Nusantara watches to CAMPESS Original shoes. It shows the integration of Gibran's support of MSMEs in his daily lifestyle, including in his style of dress.
The response of netizens on Instagram indicates a high interest in the products worn by Gibran. Comments and questions about brands and product origins signal that Gibran's support of MSMEs not only raises awareness but also fuels increased interest and demand for local products.
For example, Instagram user @Agung_siswanto asked, “Eh Mas... Where is that watch from? How to draw from wood.. “,
@VitaAnggreani who was curious, “MAS GIBRAAAN it jam darimanaa kako sik bgt?? “. It shows great curiosity and enthusiasm for the products that Gibran wears.
Not only in Kebumen, Gibran Rakabuming was also seen using local products in the form of watches during the first open debate on December 22, 2023. The clock is made by Loosewood, with a unique appearance of brown wood with a dark brown strap. Based on traceability, the Loosewood clock used by Gibran Rakabuming (Pattern Natural 42) is known to use skateboard waste that has been damaged.
The shoes used by Gibran Rakabuming at the presidential debate at that time were also local products, namely Aerostreet Hoops Low shoes from Klaten, Central Java. Combining black and white colors, this shoe is unique because of the batik pattern printed on it. Aerostreet is already famous for frequently collaborating with Gibran Rakabuming.
By being actively and creatively involved in supporting MSMEs, Gibran Rakabuming has demonstrated his commitment to inclusive and sustainable economic development in Indonesia. His efforts not only helped MSMEs to grow, but also made a significant contribution to the progress of the national economy.