REPUBLIKA.CO.ID, JAKARTA - PT Bank Danamon Indonesia Tbk together with MUFG Group again participated in Indonesia International Motor Show (IIMS) 2024. In this title, Bank Danamon is aiming for customer growth up to double digits.
This was conveyed by Consumer Funding and Wealth Bussines Head Bank Danamon Ivan Jaya. The target, Ivan said, is that IIMS could deliver 20 percent growth this year.
“IIMS and other events are one of our activities to introduce Danamon solutions to our customers. So, for this year's growth IIMS could account for 20 percent of customer growth,” he said during a Press Conference held at JIEXPO Kemayoran Jakarta, Thursday (15/2/2024).
Ivan revealed that in 2023, IIMS also contributed to the addition of customers. However, Ivan did not detail the specific growth figures. In total, the number of individual customers of Bank Danamon during 2023 grew 33 times on an annual basis (yoy).
As for priority customers, it grew by up to 40 percent yoy. “The key here is knowing their financial needs,” he said.
In terms of credit distribution, it expects to take a contribution of 30 percent to 40 percent of the total disbursement of credit disbursed during this 2024 IIMS. Based on three years of experience at IIMS, 50 percent of customers make payments on credit.
IIMS 2024 was attended by 53 vehicle brands and 187 participants from the automotive industry, creative industries, and their supporters. The event also serves as an event for the launch and introduction of the latest products of various brands.
During the 11-day run, visitors will be treated to a variety of support programs from the automotive community and creative industries, including the IIMS Infinite Show and IIMS Infinite Live featuring a host of renowned musicians.
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