REPUBLIKA.CO.ID, JAKARTA -- One of commercial banks in Indonesia, PT Bank Muamalat Indonesia recorded third party fund growth of 39 percent or 38.8 trillion IDR in third quarter of 2013. Total account increased more than 4.06 million accounts in same period. The bank targets higher deposit growth by increasing its accesibility.

Finance Director of Bank Muamalat, Hendiarto explained that accessibility was a key to consumer loyalty, so that Bank Muamalat would increase number of e-channels. 

"We continue to improve number of e-channels and develop its features as part of Islamic banking efforts to provide ease transaction for customers," Hendiarto said recently.

Bank Muamalat's ATM has increased significantly since the transformation process. Previously, the bank only have 22 ATM units in 2009, grown to 475 units in 2011 and 1,000 units in 2012. Currently, it has 1,153 units. Addition of e-channel services is not only focused on procurement of ATM, but also improvement of mobile banking and internet banking.

Hendiarto added that customers could take advantages of e-channel services for purchases and bill payment pulses, utility bills, zakat, as well as Garuda Indonesia airline ticket purchases. To maintain its customer loyalty, this Islamic bank runs some programs, such as prize giving and strengthening cooperation with its partners that have lots contributions in creating loyal customer base. 

Those all are parts of strategy of Bank Muamalat to achieve higher deposit growth, particularly in current account and saving account. The increase of low cost funds aims to balance composition structure of time deposits. In third quarter of the year, current account in the bank grew 57.5 percent or 4.6 trillion IDR. Time deposits also increased 38.2 percent or 23.7 trillion IDR. 

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